Graphic Design & Animation

In my spare time, I wanted to research one of the theories that studies the relationship between the audience and the media. I will be specifically looking at the Hypodermic needle model. The "Magic Bullet" theory graphically assumes that the media's message is a bullet fired from the "media gun" into the viewer's "head". -Berger, 1995 Hypodermic needle model or Magic Bullet Theory was first developed in the early 1920s, and is one of the most famous theories that studies the relationship between the audience and the media. The mass media in the 1940s and 1950s were believed to have a powerful influence on the behaviour change. This theory implies media has had a direct, instant effect on its audiences. The fast rise of population of radios and televisions was one of the factors that contributed to this theory of communication. Along with the appearance of the persuasion industries such as advertising and propaganda.  Another reason is th...

During this session we were required to undertake location drawing, where we used the university as our source material. Over the course of the afternoon we had to study: line drawing study, featuring perspective. People and places. Type in context. Skylines. Reflections. Architectural themes; i.e. doorknobs, Gargoyles, windows etc. Materials list: Fineliner (essential) Sketchbook Marker pens Charcoal pencil Paper Please note this is a separate exercise to your studio project, your final selections should be scanned at 300 Dpi reduced to 72Dpi. Location drawing artists: Chris Burge is a freelance illustrator based in London, and graduated from Falmouth College of Arts in 2006 with a BA Hons degree in illustration. His work is shown below: (Paris) (Trafalgar Square, London) Audrey Hawkins is a New York-based illustrator and graphic designer. She studied English at Johns Hopkins University, and Illustration at Parsons School of Design and the Dalvero ...

A zoetrope produces the illusion of motion by displaying a sequences of drawings or photographs showing progress phases of that motion. This workshop during creative exchange week was about the human zoetrope. The first part of this workshop was devoted to the drawing of paper animation loops which explored transformation and morphing. For this task, we were split into 6 groups of 3 and given a text to write up each. 1) The 2) Hudders- 3) Field 4) Zoe- 5) Trope 6) #hudgda My group were given '#hudgda' to write up on 18 frames (pieces of paper) each person wrote the text 6 times using graphite. I was responsible for the fade-in and fade-out part, to do this, I started writing the word very lightly, and gradually began to draw bolder and thicker using the graphite. Once each group successfully completed their frames, we grouped together as a class and organised our frames in order to make the following sentence 'The Huddersfield Zoe-Trope #hudgda' We took i...

For this brief, I created a series of stills in photoshop in response to the book I have chosen "Hunger Games by Suzanne Collins" With these stills, I edited them in order to create a 10 second promotion for the book using After Effects. Throughout this session, I covered a variety of new techniques and skills such as: Importing assets from Photoshop, uses of the timeline, transitions, audio and markers. Below are a couple of my stills along with a few screenshots in After Effects to show some of the skills I learnt during this process. I found this piece that uses music that syncs with the movement really well. It uses colour changing transitions, and small animation features which ties this piece together. This piece inspired me to include quick short flashes to my own animation. Shopify Learning Tools Montage from Yaniv Fridman on Vimeo . Hunger_Games_Book_Animation from Angela Jones on Vimeo . To help me with my design and colour theme, I used...

During creative exchange week, I attended a workshop based around Title sequences using Cinema 4D, This was my first experience using this program so I learnt several different skills throughout this session and the basics of the program. The class looked at an example as in introduction, the end credits in 'Captain America: The Winter Soldier' which can be viewed via this  link. To start, we learnt the basic of a simple credit scroller. We added text which was edited to remove depth, increased size and aligned to the middle. We used the cameras viewpoint to ensure we were happy with how the text looked or where it was located. To animate, we used key frames, so we set our first key frame at the start of the credit text, and a later key frame for the end of the credit text. One thing we noticed is that the animation of the scroller played at different speeds, to fix this we used the 'Dope Sheet' which offers a convenient way to shift the timing of key frames in the t...